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PPC Advertising Driving targeted site traffic

PPC Advertising

PPC is perfect for gaining immediate results for a website with low SEO presence. Our expert PPC management agency team has many years experience of running campaigns across all major search engines and global territories. Our PPC management services include Google Adwords management and Bing Ads management. We provide proactive and ongoing keyword research, as well as work with you to define and understand your business objectives.
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PPC Campaign Setup

We’ll review your current search engine rankings against search volumes and your competitors’ performance to identify a shortlist of priority keywords on which to focus PPC investment, in order to achieve optimum results. We will then structure your PPC campaign to adhere to best practices to get the best out of your investment.

Ad Copy Creation

Guided by a pre-agreed keyword strategy, we’ll set up your PPC campaigns with carefully considered copy and calls to action. We will create campaign variations to A/B test different approaches, reporting back any key messages that your audience are responding to. This can be used to further optimise your campaign and help your message approach in other marketing channels.

PPC Management

We offer proactive end-to-end PPC management services. We’ll monitor your campaign performance daily, responding to results and search patterns with responsive bid, keyword and ad management. We’ll also provide you with a detailed monthly report so you can review the results for yourself and consider our ongoing recommendations.

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“Salad’s initial and ongoing knowledge and guidance through the Google Adwords process has enabled us to make most efficient use of our Google Adwords budget, resulting in a great response and, more importantly, sales to justify the cost of the campaign.”

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New business enquiries

When it comes to working collaboratively on projects and building new relationships, we find that being approachable is just as important as being creative. If you're interested in talking to us about a project or want to find out more about our agency and what we can do for your business, please use the form below to contact the studio.

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PPC Advertising Case Studies