Arabella Lewis-Smith

Founder & Managing Director

Bella founded the agency in 2001 and her combination of creative vision and inclusive, people-centric approach have helped build Salad’s reputation for Beautifully Effective® craftsmanship.

As MD, Bella manages the day-to-day running of the business, stewarding the team that delivers the work and managing relationships across our clients and partners. There is almost no client in Salad’s long history that Bella has not had some input or insight into.

Bella has been a guest lecturer at Arts University Bournemouth, Bournemouth University and Bath Spa University, is a mentor to a young care leaver, and has an ever-deepening desire to empower the next generation and emerging business leaders with sustainable business practice.

“My ultimate passion lies in the relationships we hold, from colleagues to clients to partners and suppliers. The thing that keeps a spring in my step is the incredible people who I get to work with on a daily basis.”