Website design and development for a global chemicals and hydrogen producer
Creative website design that prioritises users and crafts an intuitive experience that connects customers with your brand.
An award winning team of digital designers, delivering highly creative and effective user-centric websites and digital products. If there is a service that is the ultimate embodiment of our Beautifully Effective® approach, our digital design is it.
Experts at delivering websites that bring your brand to life our team are experienced in delivering engaging website design that adheres to the strictest brand guidelines as well as complying with accessibility standards, best practice UX and optimisation requirements.

Starting with a relentless focus on business objectives, our thorough planning process puts the user at the heart, always considering their needs and journey to enquiry or purchase. Any digital project needs to be a balance of creative and technical in order to create the right experience and the desired results.
Salad was founded as a brand agency and this experience is invaluable when considering the branded digital experience of any website or app. Our approach includes an in depth discovery and planning phase which involves every department.
"Each project is unique and treated accordingly, but we always consider aspects such as UX, mobile, accessibility, SEO and technical requirements as part of the design process."
Jon Lockhart
Head of Design
It depends on scope, but most projects run through discovery, design, build and testing over several months rather than weeks.If a shorter or set deadline is required, we will work with you to scope out requirements that can be met within that timeline.The key is great planning and making sure the full process is mapped up front, including UX SEO/GEO, and accessibility so there are no surprises later..
A redesign typically updates the front end – so the look, feel and user experience while keeping much of the existing technical foundation. A rebuild replaces the underlying platform, CMS and architecture too, usually because the current tech is limiting what the site can do.
We look at both technical performance – speed, uptime, accessibility, security & stability – and commercial performance – traffic, engagement and conversion against the KPIs agreed at the start. Data and insight are built into our process.
Yes, accessibility is built into our design and development process from the start, not treated as a box to tick at the end. Our team is experienced in delivering websites that meet AA and where required, AAA accessibility standards while still feeling distinctive.
We’re platform-agnostic, focusing on development quality first before reaching to a fixed way of working. This means when we do choose WordPress, we do not just use a theme. We may also use a headless CMS approach, or a custom build, bespoke to what the project actually needs.
To discuss your website project, or to find out if our services could benefit your business.