
When empathy is at the core of your business and brand, it builds great teams
March 2020. The phone call that changed everything.
"I'm sorry, but we're going to have to pause all projects indefinitely."
And then another. And another. Within 48 hours, we'd lost 60% of our business overnight. Covid had arrived with a brutal efficiency that left no room for the gradual adaptation most businesses pray for during challenging times.